Rolex Datejust 31 Datejust 31 Stainless Steel/ Rose Gold / Diamond / Rose - Diamond / Oyster

Reference 278381rbr-0023

About this watch

The Rolex Datejust 31 reference 278381rbr-0023 is a stunning timepiece that embodies the essence of luxury and sophistication. From its diamond-encrusted dial to its robust movement and practical features, this watch is designed for those who appreciate the finer things in life. The perfect blend of elegance, craftsmanship, and functionality, it's like owning a piece of art that you can wear every day! With a rich history dating back to 1905, Rolex has consistently set the standard for precision and style in the horology world. This model features an exquisite combination of stainless steel and rose gold, embellished with diamond accents that catch the light beautifully. At the heart of the Datejust 31 beats the Rolex caliber 2236 movement, certified as a Swiss chronometer and representing a new generation of precision movements. With a power reserve of 55 hours and a frequency of 28,800 beats per hour, this self-winding mechanism is a marvel of engineering. The case is a perfect fusion of elegance and robustness, with a round shape and sunburst finish that creates a mesmerizing play of light. The gem-set indexes give the watch a touch of glamour, making it suitable for both day and evening wear.
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MSRP: $19,000
Market Price: $19,691

Key Features

  • Rolex Caliber 2236 movement
  • Sapphire glass
  • 100m water resistance
  • Stainless Steel and Rose Gold materials
  • 31mm diameter case
  • Diamond-encrusted dial
  • Robust and elegant design

Specifications

Brand
Rolex
Family
Datejust 31
Model
Datejust 31 Stainless Steel/ Rose Gold / Diamond / Rose - Diamond / Oyster
Reference
278381rbr-0023
Movement
2236
Movement Features
  • Hours, Minutes, Seconds
  • Date
  • Chronometer
Case
31mm
Dial Color
Rose
Crystal
Sapphire
Water Resistance
100

Current Listings

[WTS] NEW 2025 Rolex Datejust 31mm 278273 Jubilee MOP Diamond Dial - $21,500

NEW 2025 Rolex Datejust 31mm 278273 Jubilee MOP Diamond Dial - $21,500

A brand new 2025 Rolex Datejust 31mm with a yellow Rolesor Jubilee bracelet and Mother of Pearl Diamond dial.

  • Size: 7.0inch wrist (Full Links)
  • Material: Stainless Steel and 18k Yellow Gold
  • Bracelet type: Jubilee
Posted at
Jan 12, 2026, 2:16 PM
Active
[WTS] NEW 2025 Rolex Datejust 31mm 278274 Stainless Steel Jubilee Pink Dial - $14,800

NEW 2025 Rolex Datejust 31mm 278274 Stainless Steel Jubilee Pink Dial - $14,800

Rolex - 278274 · $14,800
A brand new 2025 Rolex Datejust with a 31mm stainless steel case and pink diamond Roman numeral dial.

  • Condition: Brand new/unworn
  • Box: Double boxed, yes
  • Papers: Yes
  • Warranty: 5 year manufacturer warranty
Posted at
Jan 9, 2026, 3:59 PM
Active
[WTS] 2023 Rolex Datejust 31mm 278275 Rose Gold Rose Dial - $35,000

2023 Rolex Datejust 31mm 278275 Rose Gold Rose Dial - $35,000

Rolex - 278275 · $35,000
2023 Rolex Datejust 31mm in 18kt Everose Gold with a rose gold fluted bezel and rose dial, featuring a presidential bracelet.

  • Condition: Excellent
  • Case size: 31mm
  • Bracelet material: 18kt Everose Gold
  • Bezel material: 18kt Rose Gold
Posted at
Jan 7, 2026, 11:01 AM
Active
[WTS] Brand New Rolex Datejust 31 w/ Mother of Pearl Diamonds Dial [ Ref. 278274 ]

Brand New Rolex Datejust 31 w/ Mother of Pearl Diamonds Dial [ Ref. 278274 ]

Rolex - 278274 · $15,500
This brand new Rolex Datejust features a white mother of pearl diamonds dial and comes as a full set with its original accessories.

  • Condition: Brand new, unworn
  • Bracelet type: Jubilee
  • Bezel type: Fluted
Posted at
Jan 5, 2026, 11:43 AM
Active
Rolex Datejust 31- Rose Gold- Chocolate Dial- 278275

Rolex Datejust 31- Rose Gold- Chocolate Dial- 278275

Rolex - 278275 · $30,000
This Rolex Datejust 31mm features a rose gold case with a chocolate dial and six diamonds. The watch comes with a green box, pamphlets, and a warranty card from December 2022, as well as a balance of factory warranty.

  • Condition: Excellent preowned
  • Case material: Rose Gold
  • Diameter: 31mm
  • Diamonds: VI
Posted at
Apr 7, 2025, 4:34 PM
Active
Rolex Datejust 31 Diamond Bezel - 278381 - Silver Diamond  - Two Tone  - 31mm

Rolex Datejust 31 Diamond Bezel - 278381 - Silver Diamond - Two Tone - 31mm

Rolex - 278381RBR · $18,895
This Rolex Datejust 31 features a silver diamond dial and a two-tone rose gold bezel. It has a 31mm case size and an automatic movement with date functionality.

  • Condition: Pre-Owned - Mint Grade
  • Case material: Two Tone Rose Gold
  • Diameter: 31mm
  • Bracelet type: Oyster w. EZ Link
Posted at
Apr 3, 2025, 10:36 PM
Active
Rolex Datejust 31  - 278271 - Rose Roman - Steel & Rose Gold - 31mm - Like New

Rolex Datejust 31 - 278271 - Rose Roman - Steel & Rose Gold - 31mm - Like New

Rolex - 278271 · $11,895
This Rolex Datejust 31 features a rose Roman dial and is made from stainless steel and rose gold, measuring 31mm in size. It's an automatic-date watch with a jubilee bracelet.

  • Condition: Pre-Owned - Like New
  • Case size: 31mm
  • Dial type: Rose Roman
  • Bracelet type: Jubilee
Posted at
Mar 26, 2025, 8:25 PM
Active
Rolex Datejust 31 Green Flutted Jubilee 278274 Complete 2023

Rolex Datejust 31 Green Flutted Jubilee 278274 Complete 2023

Rolex - 278274 · $9,750
A Rolex Datejust 31 watch with a green dial and flutted bezel, featuring a Jubilee bracelet and accompanied by original box, books, links, white tag, and warranty card.

  • Condition: mint condition
  • Bracelet length: Jubilee bracelet
Posted at
Mar 7, 2025, 4:29 PM
Active
ROLEX Midsize 68273 White dial Datejust 31MM

ROLEX Midsize 68273 White dial Datejust 31MM

ROLEX - 68273 · $5,899
The Rolex 68273 is a midsize Datejust watch with a white dial and Roman numerals, featuring an 18K gold/stainless steel case design measuring 31MM in diameter.

  • Condition: pre-owned
  • Case material: 18K gold/Stainless Steel
  • Case size: 31MM
  • Dial color: White
Posted at
Mar 7, 2025, 10:25 AM
Active